What is a Crypto and Blockchain Explainer Video?

To compose the answer, let’s start from the very beginning. A little update about crypto and blockchain won’t be unnecessary․ 

In simple terms, cryptocurrency or crypto is a digital payment method. Like other digital payment methods, it doesn’t exist in physical form. Cryptocurrency uses cryptography for security. And it operates on a decentralized network. It’s not controlled by banks or the government, like traditional money. The most popular examples of crypto are Bitcoin and Ethereum. 

What about blockchain? A blockchain is a decentralized, distributed, and sometimes public, digital ledger. It consists of records called blocks. The transactions are linked to each other, creating a chain. This information is stored in the blocks. It means that the blocks, being connected, are making a chain - a blockchain. And the technology behind cryptocurrencies is blockchain.

Now, let’s discover how blockchain animated blockchain video production

can be helpful in this field.

The main reason to use explainer videos for blockchain is the complexity of this field. Everyone faces a complexity in the financial sector. There's always a lot of information, news, and, sometimes, risks. In the case of blockchain as an addition we have the fact that this field is new and it’s online. 

But the risks are decreasing when you have complete control over the information. If you want to get, or convey information and save time, then there’s something for you. Blockchain video production services can handle all these tasks. With its help, it’s possible to:

• Simplify complex topics,
• Increase engagement,
• Promote trust and confidence,
• Increase brand awareness,
• Improve conversions.

Such a combination makes learning easier and decision-making faster. Blockchain videos are useful for startups, investors, and businesses at the same time.

So, what makes blockchain videos so important? Crypto and blockchain remain confusing. Explainer videos simplify learning processes. The information becomes more clear with bright visuals and a well-written script. It’s easier to understand what you see and listen to than what you read. Especially when the information is about such a field. 

Better understanding brings trust, which is sometimes lacking in blockchain platforms. It means that marketing video production plays a huge role in engagement. Overall, it has a higher engagement rate than text content.

As a method to attract investors, customers, and tech-savvy audiences, marketing video production is irreplaceable. It explains and engages in a way that trust and credibility come naturally. When video marketing services do their job professionally, they also contain and share the uniqueness of the brand.

Next to all the benefits, that we discussed, let’s cover one more․ It’s user engagement in cryptocurrency platforms by crypto animation. How does it work? Let’s take a look.

Including such videos in the platform makes users stay longer on the platform. It increases watch time and reduces bounce rates. As we know, they help users learn complex information faster. This is one of the best engaging strategies for visual storytelling. Additionally, crypto explainers can improve onboarding processes for new users. A step-by-step video can guide beginners on how to sign up, make transactions, etc.  In short, an explainer video will highlight all the features of the platform.

Explainer video can bring engagement through multiple platforms. The flexibility of the format allows the use of videos for social media, ads, and website content. One video - multiple channels and platforms. And what is more important - very high engagement. Also, interactive videos encourage user interaction. They make users take actions like signing up or exploring further.

Showing the platform’s legitimacy and security through professional video content brings undeniable credibility․ And with everything, they boost conversion rates.

In a market full of offers it can be complicated to make the right choice. But after considering some points it will become easier. So, here are the points worth paying attention to․ 

Experience of the agency is essential. When the topics are about finance, especially about crypto, similar experience is more important. The advice is to look for agencies with the experience to handle such topics through crypto explainer video production. How to make sure about the experience? Explore if something is interesting in their portfolio. Make sure the animations and storytelling in explainer video production are of good quality. The next important point is the customized solutions. While generic templates are important, understanding each project’s uniqueness is important too. 

Besides all these points, it’s important to consider the pricing. A good research of the market and the comparison of the prices and offers will help with the right decision. And, sometimes the best advice can be given by the customers of the agency. Client testimonials are playing a huge role. They can answer even questions that you haven't even thought of, but are important.

What is AI in Cryptocurrency?

Imagine AI plays a role even in this field. It is responsible for the automation and optimization of different aspects of cryptocurrency. It is useful, especially in trading, security, and blockchain analytics.

• Trading: Trading bots can analyze a huge amount of market data in real-time. This ability makes it easy for AI-driven bots to predict price fluctuations, and execute buy/sell orders instantly. By following programmed strategies, they can even minimize possible risks.
• Security: AI can improve blockchain security. For example, in case of unusual activity, it can prevent hacking trials. It also can identify suspicious transactions that can contain fraud risks.
• Blockchain Analytics: AI analytics tools can be really helpful. They can scan blockchain networks to discover trends. One of the main abilities is the help in making data-driven decisions.

Just like in digital marketing, in crypto AI is making significant changes too. Next to all the mentioned, AI can take other roles as well. AI can handle responsibilities with risk management, 24/7 customer support, and more. It makes trading smarter, security stronger and user experience smoother. With the evolution of AI technologies, its role in cryptocurrency will become more important. What else can AI technologies do in the future, time will show.